Other Services
Copywriting & marketing strategy
Client
Uber - Concept Campaign
The concept of this ad-campaign was to help portray Uber as A Ride You Can Trust to their users. With safety being arguably the most important factor in your choice of transportation, this idea was based around a central character. The character was based off two simple realizations Superhero’s evoke an emotion of safety in the public and everyone trusts a sweet elderly person. I combined the two emotions and created, Bernie. The rollout of this idea was to have a mini film series in which our elderly, superhero saves pop culture icons from their enemies and providing them with a safe, and relaxing ride to their destination.
Social Media Mangement
Soccer Genome was looking for a way to grow their sphere of influence, as their current ability to grow was limited to the amount of individual players they were able to interact with on a hands on level.
Client
Soccer Genome
Genome decided the answer to their problem was to build an online subscription based platform in which clients could receive weekly training programs. The next problem to solve was how to build hype around the launch.
In order to gain traction and grow awareness about their new program, Soccer Genome decided to hire me to build them a library of 30 second educational videos to be released in the weeks prior to the online launch of their subscription based training program.
Branding
Client
Emerald Palm Travel
I was given full creative freedom to develop the branding for Emerald Palm Travel. Emerald Palm Travel is a boutique travel agency focusing on global, luxury travel.
Logo Creation
Copywriting
Web Development
Social Media Management
Brand Guidelines